Why do my videos get views but no streams?

The Diagnosis

Views and streams are different games connected by a funnel: view → profile tap → sound tap → save → follow → stream. Content engineered only for views wins the first step and abandons the rest — the viewer enjoyed it and kept scrolling, because nothing invited the next tap. The fix is assigning every post ONE job before you film it. Discovery posts stop strangers. Sound posts drive taps on the track — the title on screen, the song as the sound, the lyric as the hook. Depth posts convert warm viewers into saves and follows. Then judge each post by its job's metric — profile taps and saves for conversion posts — not by raw views. The numbers were never lying; they were answering a question you hadn't asked.